Sunday 18 March 2012

How Was It Invented: Hairspray.

Hairspray: A History.



.
Year: 1940's
Where: Boardview, Illinois. USA
Who: Tanion Chakchay

Hairspray was first used and developed in 1943 during the 2nd world war by Chase Products Company by Lebanese immigrant Tanios Chakchay in Boardview, Illinois.


After the war had ended, the beauty industry realised and recognised the potential and power of the aerosol containers, which were pressurised by fluorocarbon which is a liquefied gas

It was in 1950 that Helene Curtis company became the first to use the term "Hairspray" for the new launched aerosol product, it was called Spray net and by 1955 the company was selling is across the world.

Then the competition started to grown at a very fast Pace, Leonard and Bernice Lavin who had the company Alberto-Culver was selling their haircare products to the movie industry in California and had started to giving Helene Curtis a run for it's money. With both companies in competition with each other they both set out and expanded the range and variety of their hair products. They both found out that aerosols also worked well with antiperspirants and sales sky rocketed in this product line as well.

In the 1970's when chlorofluorocarbon (CFC) aerosols were found out to be damaging to the ozone layer, countries around the world started phasing them out. This did not stop the beauty industry manufacturers, who got to work straight away to find alternative approaches, Then in 1977 Alberto VO5 Hair spray became the first advertised premium label to introduce an aerosol free of (CFC).

1950s and 1960's Hairspray
- 1950s the bouffant hairstyle increased the usage of hairspray.
- By 1964 hairspray was the leading and best seller in beauty product sales.
- Companies began designing and making hairsprays for different hair types.
- Women would spray their hair so heavily and then leave it until it needed to be combed or washed out.
- The lacquer found in the hairspray was so sticky that the floors of hairdressing salons and bathrooms floors become quite tacky.

Late 1960s and 1970s
- The high levels of usage of hairspray ended in the mid to late 60's with changes in women's hair styles, the long, natural look worn often by flower children, hippies and women libbers didn't lend itself to being teased and sprayed.
-Women started using hairspray with a light to medium hold that didn't look or feel stiff.
 
It was in the 1980's that heavy hairspray made a comeback. With the trend of big hair coming back during this era. Which were popularized by film and music stars and worn in particular amongst teenagers.
 
These days most women will only use a hard holding hairspray when they don't want their hair to move or become messy, this is usually during a celebration like a prom, ball, formal or wedding. Which unlike the women of the 1950-60 who left their hair style in for 7 days, now days when the celebration is over the hair style and hairspray is washed out at the end of the celebration.

Interesting Fact:
Japanese scientists have recently found strains of bacteria,"Microbacterium hatanonis" that
have evolved to live in hair spray.

Sunday 11 March 2012

How Was It Invented: Foundation.

How was it invented: Foundation.

Who: Max Factor
 
When:1914 - 1937

Where: The United States

Why: Max Factor invented the pan cake make up in 1914, it was originally made and developed for film stars, the actresses were so amazed by the effects of the pan cake foundation that Max Factor was in demand for the product to be produced for their personal use.

Foundation was only available for use within the film industry but the use of this cosmetic in the general public was some what disreputable and no one had thought to try and market foundations as an everyday item.

In 1937 and in spite of economic trouble to the era, Max Factor had the product patented and so Pan Cake foundation which was the first foundation and powder in one became one of the most successful cosmetic launches and releases of all time. It was called Pan-cake makeup because of its small, flat and pan like container and from the form in how it was made.

Pan-cake was made out of Talc rather than the normal oil or wax and it was applied with a wet sponge, it was considered to be more lightweight and natural looking on the skin.

In 1940 it was estimated to be that one in three North American women wore Pan Cake. As of February 2009 the current owners Proter and Gamble announced and confirmed the original formula Max Factor developed and used himself is still sold today.
 
Interesting facts: In 200 B.Ancient Greek women would use white lead powder and chalk to lighten their skin. It was considered fashionable for Greek women to have a pale complexion.

Wealthy Romans favoured white lead paste that can lead to disfigurement and death.

Men also wore makeup to lighten their skin tones, they would use lead powder, chalk and creams, the creams where made out of animal fat, starch and tin oxide.

In the middle ages in Europe one of the popular powders was called Aqua Tofana it was an arsenic face powder they would go to the woman who invented it where she would then tell them to apply it to their cheeks, the women unknowingly used the product of their cheeks and died because the powder was poisonous.

During the Italian Renaissance women wore water soluble lead paint on their faces.

During the 17th century and the Elizabethan era women would wear ceruse it was a lethal mixture of vinegar and white lead, they also applied egg whites to their faces to create a shiny complexion.

Many, many men and women died from wearing lead based makeup.
 

Saturday 10 March 2012

Mirenesse iCurl Secret Weapon 24hr Mascara. Review

Mirenesse iCurl. Secret Weapon 24hr Mascara.

Site: www.mirenesse.com

Size: 10g/0.35oz

Price: unavailable
 
Vanity Isn't A Sin Review:

I will always be honest with my blogs and reviews. If I do not like a product I will let it be known and while I have written a few reviews now and all of them have been positive, this will be my first negative review.

I tried the Mirenesse iCurl secret Weapon 24hr Mascara. I did not pay for this as it came free with a magazine.

I will start with the positive thing that I do like about this mascara it does what it says it will do, so  it does curl your eyelashes but if you are looking for a thickening, volumising or lengthening mascara this one is not for you.

It also flaked a lot and fell into my eyes and as a contact wearer I can not have this happen as I wear contacts to see not for a cosmetic reason, it also smudged underneath my eyes a bit and I had not put mascara on my bottom lashes.

It was also very weird to remove, I always simply use water and some baby shampoo to remove my eye make up as oily make up removers can place a film over my eyes and my contacts will not work. When it was coming off my eyelashes it wasn't normal how a non waterproof mascara usually is when it was removes it was similar to eyelash glue when you are removing your flash lashes but it was back. But that being said it was an easy mascara to remove.

The applicator has very very fine bristles and the wand is curved to achieve the curled lashes look. It does have a strong smell to me it smells a bit like plastic.

I would not purchase this product as it did not work for me, but that doesn't mean that I would put off buying a different Mirenesse's mascaras in the future.

Please note: That what doesn't work for me doesn't mean that it will not work for you.

Monday 5 March 2012

Mirenesse Velvet Lip Lift Moisture Shine

Price: $11.95 each

Size: 4.5g/o.16oz

Shades/Colours:
#8 Pale rose
Platinum Clear
#17 Rose Musk
#19 Strawberry Frost
#11 St Tropez
#14 Jello Pink
#28 Anemone
#31 Narcissus
#38 Orchid Sparkle
#39 Berry Delicious

Site: http://www.mirenesse.com


Vanity Is Not A Sin Review:
What can I say about these, absolutely nothing bad that is for sure, these plumping lip glosses from Mirenesse are amazing they are a plumping lip gloss but with out the sting and the burn that usually comes with a plumping lip gloss.

The staying power of these are amazing even after 2 hours that had eating and drinking involved these little beauties where still on and had not faded at all. They have great staying power. If you want after the 2 hours you can refresh them by applying more but it really isn't at all needed, there is nothing worse than a sticky lip gloss but these lip glosses aren't like that. The formula is non sticky and has a very soft velvet like texture. These lip glosses are perfect for all women of all ages.

These little gems come in 10 gorgeous vivid colours perfect for all your different looks and moods, they come in great little tubes with a very flexible applicator. The price of these are really affordable too with only $11.95 a tube. They are also a great size to throw into your purse or handbag to use when ever it is needed and the smell is so gorgeous, to me they smell like vanilla cupcakes, it is a lovely scent that will not irritate you and make you feel queasy, I am very sensitive to smells and I will not purchase a product if I do not like the scent of it but these have a lovely scent and didn't make me feel queasy at all.

I have noticed that the stopper in the tube will come out when I undo the applicator this can lead to spillage from the tube and to much product on the applicator, I am sure this is just a slight fault in mine only as the other one I have does not have this problem at all, but it is something to watch out for. But it is no big problem it is very simple to get the stopper back in all one has to do is screw the applicator back on and then open it again and it has fixed itself.


The two colours that I have are very bright and vivid  in the tube but is a lot more sheer when it is applied to your lips, So I like to wear a lip liner that is a similar colour to the lip gloss to make it brighter or it can be worn alone for just a hint of colour, The two colours that I have are #28 Anemone and #14 Jello Pink. I did not purchase these they where given away with a weekly magazine.